Best Online Marketplaces for Handmade Goods In 2024

Handmade and artisanal goods are seeing a major resurgence, with consumers increasingly seeking unique, original, and high-quality items over mass-produced products. This growing “maker movement” has opened up an array of opportunities for crafters, artists, and small business owners to sell their wares online. In this article we talk about Best Online Marketplaces for Handmade Goods In 2024.

With so many options to choose from, finding the right marketplace to sell your handcrafted creations can be tricky. The ideal site will align with your business goals, product types, scale, and more. This comprehensive guide covers the top online marketplaces for sellers of handmade goods across categories like art, home goods, jewelry, craft supplies, and more.

Etsy: The Leading Marketplace for Handmade Goods

When it comes to selling handmade, Etsy is undoubtedly the dominant force. As of 2024, it remains the most popular online marketplace focused on handmade and vintage items, made up of over 5.3 million active sellers and 96.3 million buyers.

Etsy offers an unparalleled reach, with 42.7 billion lifetime product listings and 13.7 billion visits to shop pages last year alone. It also provides an array of seller tools to enhance shop customization, promotion, shipping, accounting, and more.

For handmade sellers, Etsy charges $0.20 per item listing fee plus 5% of each completed transaction. With its vast audience, Etsy can be highly lucrative for sellers who strategically utilize its array of ecommerce features and leverage its community oriented-approach.

Amazon Handmade: Tapping into Amazon’s Platform

Amazon Handmade gives artisans and small businesses access to the enormous, global scale of Amazon. While it doesn’t have quite the same focus on handmade goods as Etsy, tapping into even a fraction of Amazon’s customers can significantly boost sales volume.

The referral fee is higher at 15%, but Amazon Handmade streamlines fulfillment and logistics through Fulfillment by Amazon (FBA). For those looking to scale up production, it’s an unbeatable option to reach Prime customers. Amazon Handmade also simplifies product uploads through inventory templates for specific categories.

ArtFire: A Community-Focused Market for Handmade Artists

For makers seeking an intimate, community-oriented marketplace, ArtFire hits the spot. While smaller than Etsy or Amazon Handmade, ArtFire fosters meaningful connections between shop owners and customers. Sellers praise the site for its supportive environment, camaraderie, and lively forums.

ArtFire offers highly customizable shop design tools to establish your brand aesthetic. Monthly subscription plans start at $4.95, with additional $0.23 per listing fees and no transaction charges. It spans handmade products, craft supplies, vintage, and art. For those who value community over scale, ArtFire is a standout choice.

Aftcra: Supporting American-Made Products

Buying and selling American-made has become an increasingly prominent movement. Aftcra taps into this market by exclusively featuring handmade goods from US-based artisans and small businesses.

As the largest marketplace focused solely on American-made crafts, Aftcra makes domestic products highly discoverable. Sellers can open a basic shop for free, with the ability to upgrade for additional features. The site takes a 7% transaction fee. For artisans who source domestically, Aftcra provides targeted exposure.

Zibbet: A Multichannel Selling Solution

For sellers active across multiple platforms like Etsy, Amazon, and social channels, Zibbet streamlines your efforts. It centralizes inventory, orders, and communications across all integrated sales avenues.

Zibbet’s multichannel functionality helps sellers save substantial time while enabling broader exposure. Monthly subscription plans start at $5 per integrated channel. For those managing diverse marketplaces, Zibbet boosts efficiency.

Folksy: A Marketplace for UK Artisans

Folksy provides a dedicated platform for handmade sellers based in the UK. The site requires makers to be located in the UK and products to be designed and made locally. This tight focus makes Folksy a go-to source for British-made crafts and other handmade goods.

For UK-based sellers, Folksy offers an affordable way to reach local consumers with preferences for domestically-produced items. Setup is free, with a 6% sales commission and £0.15 per listing. For those catering specifically to the UK market, Folksy drives targeted exposure.

Bonanza: Unique Finds from One-of-a-Kind Sellers

Formerly known as Bonanzle, Bonanza focuses on rare, discontinued, and one-of-a-kind goods across categories like clothing, jewelry, electronics, crafts, and more. With no listing fees and just 3.5% transaction charges, Bonanza appeals to buyers and sellers of specialty, hard-to-find items.

For handmade sellers with particularly novel, uncommon products, Bonanza provides a way to access niche collectors and enthusiasts willing to pay premium prices. Its audience of roughly 16 million monthly visitors creates opportunities to expose exceptional items to passionate buyers.

iCraft: A Commission-Free Sales Platform

iCraft sets itself apart by not charging any sales commissions or monthly fees. Instead, it operates on a subscription-based model with plans starting at $5 per month. iCraft focuses squarely on handmade crafts, making it a targeted platform for art and gift sellers.

The site provides powerful ecommerce features, letting you customize branding, product listings, promotions and coupons, shipping calculation, and tax settings. For sellers wary of paying commissions, iCraft delivers sales autonomy at an affordable rate.

GoImagine: Socially-Conscious Handmade Marketplace

At GoImagine, social responsibility intersects with selling quality handmade goods. The site partners with three charities, donating all profits after operational costs. For mission-driven sellers and buyers, GoImagine sets itself apart through charitable commerce.

In addition to its giving model, GoImagine offers an array of sales features including customizable shop templates, product promotion tools, and the ability to become a featured artisan. Subscriptions start at $2.50 per month with a 5% transaction fee.

Storenvy: Blending Social Commerce with Independent Stores

Storenvy combines a customizable store builder with built-in social commerce and community features. Sellers can design and fully brand their own independent stores while still accessing Storenvy’s broader marketplace of handmade goods.

The platform allows unlimited free product listings while taking a cut of any sales made through its marketplace. Subscriptions plans enable additional features like advanced analytics. For those seeking a standalone store with social marketplace integration, Storenvy strikes an appealing balance.

IndieCart: A Specialty Market for Handcrafted Family Goods

True to its name, IndieCart spotlights independent sellers of handcrafted family products. Originally focused on handmade cloth diapers and baby items, it has expanded into categories like children’s apparel, toys, women’s accessories, home goods, and beyond.

With no listing fees and competitive monthly prices starting at $7.50, IndieCart makes selling handmade kids, women’s, and household products affordable. Its niche focus on family-oriented goods attracts targeted buyers looking for high-quality, unique items.

Artful Home: Premium Handcrafted Pieces

As its name indicates, Artful Home specializes in original, high-end contemporary artwork and craft pieces. It focuses exclusively on American designers and makers producing gallery-caliber items. Categories span painting, sculpture, photography, ceramics, glasswork, woodwork, and more.

For fine artists and designers working in exclusive materials, Artful Home provides exposure to discerning buyers willing to pay premium prices. Its selective application process ensures consistently high-quality fine art and crafts. Sellers keep 70% of each transaction.

Not on the High Street (NOTHS): Curated UK Sellers

Not on the High Street, often abbreviated NOTHS, offers an expertly curated selection of over 5,000 small creative businesses and artisans based in the UK. It carries an array of categories like homeware, prints, clothing, accessories, stationery, cards, and gifts.

As the leading curated marketplace for products made exclusively within the UK, NOTHS attracts quality-conscious shoppers seeking locally crafted goods. For sellers targeting domestic consumers, NOTHS provides an attractive platform for elevated exposure.

Tundra: Wholesale Marketplace for Handmade Products

Tundra connects makers and wholesalers rather than individual consumers. It focuses on American-made wholesale goods across categories like decor, apparel, baby, food, pet products, stationery, and paper goods. Tundra requires an application.

For sellers able to accommodate bulk orders, Tundra unlocks opportunities to scale up sales with wholesale pricing tiers. Its $40 monthly subscription simplifies inventory management, order fulfillment, and working with retail partners.

Final Thought

The handmade movement shows no signs of slowing down. As interest in unique, artisanal goods continues to grow, the marketplaces and platforms available to sellers are expanding as well. With so many options now available, it’s easier than ever for artists, crafters, and creative entrepreneurs to find an online home aligned with their business goals and audience. Whether seeking to tap into the vast scale of sites like Etsy and Amazon Handmade or niche communities like ArtFire and Folksy, makers have more control than ever before in showcasing their products and building their brands. The vibrant maker economy empowers individuals to turn their handcrafted passions into thriving businesses. I sincerely hope you find this “Best Online Marketplaces for Handmade Goods In 2024” article helpful.